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Graphic Design

Pulso Social Campaign

Six gadgets, one scroll-stopping system.

Pulso Social Campaign — brand identity cover
Client
Self-initiated concept
Services
Graphic Design
Industry
Consumer tech
Year
2026
Timeline
4 weeks

The idea

In a feed, you get half a second. Every post leads with one bold promise, one hero product and one number that matters.

01/ Brief

Good products, flat photos

Pulso is a concept everyday-tech brand with six new gadgets. Plain product photos on white looked like every marketplace listing and disappeared in a busy feed.

02/ Idea

One system, six colour worlds

A shared post system — two-word headline, lit hero product, feature callouts and a spec badge — with a different colour world for each product. The product photos were generated and art-directed in Google Flow, then built into the layouts, so the set feels like one brand but every post stands out on its own.

Design process

From one message per product to finished posts: art direction, lighting the products, layouts and every size the ads need.

  1. 01/ Brief & products One message per post
  2. 02/ Art direction Colour worlds and type system
  3. 03/ Product visuals AI product renders in Google Flow, art-directed per post
  4. 04/ Layouts Headlines, callouts and spec badges
  5. 05/ Export Feed 4:5, story 9:16 and ad sizes

One system, six products

Pulso Social Campaign — The full set of six posts

01 The full set of six posts

Pulso Social Campaign — Before & after — Pulso Go speaker

02 Before & after — Pulso Go speaker

Pulso Social Campaign — Before & after — Pulso Trio charger

03 Before & after — Pulso Trio charger

Typography & colour

Bricolage GrotesqueHeadlines
Aa
JetBrains MonoLabels & callouts
#4FD1FF#9D8CFF#FF7A2F#C9F04F#1FB894#FFB547

The posts, up close

Pulso Social Campaign — Pure Sound & Pure Power

04 Pure Sound & Pure Power

Pulso Social Campaign — Power Bank & Snap Charge

05 Power Bank & Snap Charge

Pulso Social Campaign — Sound, Simplified & Time, Upgraded

06 Sound, Simplified & Time, Upgraded

Made with Google FlowFigmaPhotoshop

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