SEO
Kiln Local SEO
Be the bakery Colombo finds first.
- Client
- Self-initiated concept
- Services
- SEO
- Industry
- Food & drink
- Year
- 2026
- Timeline
- 6 weeks
The idea
For a neighbourhood bakery, the best customer is two streets away and already hungry — so the plan starts with every “near me” search.
01/ Brief
Great bread, invisible on maps
Kiln is a concept bakery opening in Colombo 7. New local businesses start with no reviews, no links and no rankings. The plan had to make it easy to find from day one.
02/ Idea
Local first, page by page
A keyword map grouped by intent, one page for each area served, Bakery schema and a launch checklist covering the business profile, menus as real text, speed on phones and a simple review request after every order.
SEO process
Research first, then the page plan, the technical groundwork, the content, and a monthly check on what is working.
The plan, piece by piece

01 Keyword map, grouped by intent

02 Local SEO launch checklist
Built into the site

03 Location page structure

04 Bakery schema
Thanks for scrolling.
