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(Process) How it flows

Six steps from first call to found.

Clear stages, fixed quotes and a real person on the other end of every message.

  1. 011 week

    Discovery

    A call and a short workshop: goals, audience, competitors and what success looks like. You get a scope and a fixed quote.

    • Discovery call
    • Goals and audience
    • Scope and fixed quote
  2. 021–2 weeks

    Strategy

    Positioning, sitemap, content plan and keyword map. For search work: a technical audit and AI-visibility baseline.

    • Positioning
    • Sitemap and content plan
    • Keyword map
  3. 032–4 weeks

    Design

    Moodboards, identity and Figma designs with motion prototypes. Two rounds of changes are included at every stage.

    • Moodboards and identity
    • UI design in Figma
    • Motion prototypes
  4. 043–6 weeks

    Build

    WordPress or Shopify development, animation, content entry, speed tuning and schema, on a staging site you can click through.

    • WordPress or Shopify build
    • Animation and content
    • Speed and schema
  5. 051 week

    Launch

    QA on real phones, redirects, analytics, Search Console, and a launch-day check. Training so your team can edit everything.

    • QA on real phones
    • Analytics and Search Console
    • Team training
  6. 06Ongoing

    Grow

    SEO, AEO and GEO retainers, new campaigns and monthly reports, so you keep getting found and cited.

    • SEO, AEO and GEO
    • New campaigns
    • Monthly reports

From concept to a site that moves.

Typical timelines

Pick a project to see how the weeks usually fall. Every project gets its own plan after the discovery call.

Discovery + strategy1 week
Design2–3 weeks
BuildNot needed Not part of this project
Total 3–4 weeks

Point at a phase to see what happens in it. Solid bars show the usual time, striped bars the longest it can take.